Does it translate? This simple question defined each piece of Lenovo's global brand creative. As the world's largest computer manufacturer, Lenovo's global brand campaigns required regional buy-in from every continent.
This meant crafting one singular script that could translate into over 150 languages for every product launch. Did this make me want to bash my head against a wall while writing? On occasion. Did I learn from it? Fuck yeah.
Does it translate? This simple question defined each piece of Lenovo's global brand creative. As the world's largest computer manufacturer, Lenovo's global brand campaigns required regional buy-in from every continent.
This meant crafting one singular script that could translate into over 150 languages for every product launch. Did this make me want to bash my head against a wall while writing? On occasion. Did I learn from it? Fuck yeah.
Hi, I'm Tim. For over a decade, I've developed commercial creative content across all traditional and emerging media platforms, from pitch to post-production.
I thrive in chaos, embrace ambiguity, and lead by example. This attitude has proven capable of translating highly conceptual ideas and complex solutions into award-winning creative executions within the fields of advertising and fashion.
Short version: I'm a creative person 24/7 and love every minute.Timesheets are the only things that separate what I do for fun from what I do for a living.
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